Cookie Policy

last updated: August 2026

 

This Cookie Policy explains how we use cookies and similar technologies when you visit our website. By continuing to browse our website, you agree to the use of cookies as described in this policy, unless you disable them through your browser settings.

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites function properly, remember your preferences, improve user experience, and collect analytical information about website usage.

How We Use Cookies

We use cookies for a variety of purposes, including:

Essential Cookies

These cookies are necessary for the website to function correctly. They enable core features such as page navigation, security, accessibility, and form submissions. The website cannot operate properly without these cookies.

Host Cookie Name Description Expiry
.vimeo.com __cf_bm This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. 1 Hour
careers.virginactive.co.uk cookieyes-* CookieYes sets this cookie for consent solution management. 1 Year

Performance and Analytics Cookies

These cookies collect anonymous information about how visitors use our website. This helps us understand which pages are most popular, identify errors, and improve overall performance.

Host Cookie Name Description Expiry
.vimeo.com vuid Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos on the website. 1 Year 1 Month 4 Days
careers.virginactive.co.uk _ga_* Google Analytics sets this cookie to store and count page views. 1 Year 1 Month 4 Days
careers.virginactive.co.uk _ga Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. 1 Year 1 Month 4 Days

Functionality Cookies

Functionality cookies remember your preferences, such as language selection, region, or other personalized settings, to enhance your browsing experience.

Host Cookie Name Description Expiry
careers.virginactive.co.uk animationPlayed Description is currently not available. Session

Marketing Cookies

Marketing cookies may be used to deliver advertisements that are relevant to your interests. They may also limit how often you see an advertisement and help measure the effectiveness of advertising campaigns.

Third-Party Cookies

Some cookies on our website may be placed by trusted third-party service providers. These providers may include analytics platforms, embedded video services, social media platforms, advertising partners, and customer support tools.

Examples of Third-Party Services:

  • Google Analytics
  • Google Tag Manager
  • YouTube
  • Vimeo
  • Facebook Pixel
  • LinkedIn Insight Tag
  • Hotjar
  • Microsoft Clarity

The third-party providers listed above may set their own cookies in accordance with their respective privacy policies.

Types of Cookies We May Use

Session Cookies

Session cookies are temporary cookies that are automatically deleted when you close your browser.

Persistent Cookies

Persistent cookies remain on your device until they expire or are manually deleted.

First-Party Cookies

These cookies are set directly by our website.

Third-Party Cookies

These cookies are set by external services integrated into our website.

Managing Your Cookie Preferences

Most web browsers allow you to control or disable cookies through their settings. You can delete existing cookies and prevent future cookies from being stored. Please note that disabling certain cookies may affect the functionality and performance of the website.

Browser Settings

You can manage cookie settings in browsers such as:

  • Google Chrome
  • Mozilla Firefox
  • Microsoft Edge
  • Safari
  • Opera

Cookie Consent

When required by applicable law, we will request your consent before placing non-essential cookies on your device. You may withdraw or modify your consent at any time using the cookie preferences tool available on our website.

Data Collected Through Cookies

Cookies may collect information such as:

  • IP address
  • Browser type and version
  • Device information
  • Operating system
  • Visited pages
  • Time spent on pages
  • Referring website
  • General location data

Data Retention

Cookies remain on your device for different periods depending on their purpose. Session cookies expire when you close your browser, while persistent cookies remain until they expire or are manually deleted.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in legal requirements, technology, or our services. Any updates will be posted on this page with a revised effective date.

Contact Us

If you have any questions regarding this Cookie Policy or our use of cookies, please contact us using the information provided on our Contact page.